RICARDO
Rediscover the pleasure of cooking
For RICARDO, the ambition goes far beyond recipes: The company wants to pass on the pleasure of cooking and eating together. That's why it's so important to simplify recipe consultation and menu planning. To achieve this goal, Turbulent is working with RICARDO to develop a user-friendly, pleasant browsing experience. So users can enjoy their culinary experience to the full!
For over 21 years, RICARDO has been an undeniable success. With its website, magazine, social networking platforms and daily TV show, RICARDO has reached millions of people. Every month, the ricardocuisine.com website attracts over 5.4 million users, and its social networking community boasts 1.2 million subscribers.
Turbulent is proud to contribute to RICARDO's success by bringing innovative ideas to its web platform. We integrated AI developed in partnership with Moov AI, created an engaging user experience and implemented monetization strategies for profitable content.
My RICARDO
A free meal planning tool
· Save favourite recipes from the 7,000 recipes on ricardocuisine.com.
· Add personal notes to adapt recipes to their needs.
· Plan their weekly menus and transfer RICARDO recipes directly to their list of ingredients to buy, thus reducing the time they spend at the grocery store.
These features have greatly improved the user experience and time spent on the site, as demonstrated by our satisfaction surveys.
My RICARDO+
Practical tools that redefine the way we cook
· Receive recipe recommendations based on their needs and preferences.
· Create their own personal recipes based on RICARDO recipes.
· Bookmark the best recipes on the Web, so they can collect all their favourite recipes in one simple, easy-to-access place.
Since its launch, the tool has generated a huge response, exceeding our most optimistic forecasts.
A winning recipe
3 companies join forces to innovate in the world of Quebec culinary culture!
"We are proud to have collaborated with Turbulent and Moov AI, two talented technology partners, to offer an innovative product featuring artificial intelligence and providing the best possible experience for our subscribers."
Ricardo Larrivée
Co-founder of RICARDO Media
The ultimate kitchen partner
A recognized tech advance
My personal recipes
Features designed for the culinary community
Opening up to the Web
All favourite recipes, grouped together
Searching is finding!
Optimized research and superior performance results
Collaborative tools
Turbulent creates powerful and flexible content tools that help RICARDO Media teams overcome their daily challenges.
High-tech solutions
Turbulent supports RICARDO and mobilizes its technological curiosity to implement appropriate and innovative solutions that meet the best technological standards and business objectives.
Technological migration
To build foundations in line with RICARDO Media's goals
Improbable impact
RICARDO Cuisine, Quebec's culinary reference
With more than 5.4 million monthly visitors and a wide range of over 7,000 recipes, ricardocuisine.com is Canada's French-language culinary reference!
My RICARDO+: A recognized, award-winning innovation!
My RICARDO+ won the OCTAS in the "Innovation and disruption – SMEs and startups" category in 2023 and was also a finalist for the AI Excellence Award in the category "Best integration of AI into a product/service or business process within an SME or NPO," as part of the C2 Montréal 2023 AI Days. A third nomination is ongoing for this project as a ADRIQ Innovation award finalist.
Meaningful adoption of new features
Since the end of 2021, the enhanced user experience has resulted in a 15% increase in mobile device adoption among ricardocuisine.com users.
(*Statistics obtained as of March 18, 2022)
Exceptional performance
The popularity of the RICARDO Cuisine website continues unabated. More than 450,000 visitors a day! This exceptional number of visitors means that we have to implement reliable and robust technological tools to ensure an optimal experience on the site at all times.